FROM IMPRESSIONS TO OPPORTUNITYMarketing results
Marketing results
calculator.
Turn impressions into estimated clicks, sales, and revenue. Change the assumptions. See what moves the outcome.
YOUR CAMPAIGN INPUTS
Enter 2 for 2%. Currency selection labels your inputs; it does not convert amounts.
ESTIMATED RESULTS · CAD
$3,000.00
potential revenue
2,000Clicks
60Sales
20Campaign-cost break-even sales
3×Revenue / campaign cost
Clicks = impressions × CTR. Sales = clicks × conversion rate. Revenue = sales × revenue per sale.
Break-even sales cover campaign cost only, rounded up. Product costs and other expenses are excluded. Revenue is not profit. Estimates use unrounded values and do not guarantee results.